THE BOUTIQUE CHIC
From the runways of Milan to the beaches of Miami, fashion trends are as fickle as the wind. But today’s modern fashionista is in touch with current trends as the designers on her labels. She tweets, blogs, posts and likes as quickly as the city she lives in. This fashionista knows what’s in and what’s out.
SHE IS SOUTHBEACH MAGIC
It’s not the Windy City, the Emerald City and it sure isn’t Sin City. It’s the Magic City. Where nothing comes and goes as fast the energy that illuminates from the neon on South Beach. Here you’ll find the type of woman that can have her head down in her phone while still appreciating the rich Deco history Ocean Drive that surrounds her.
THE BOHEMIAN SUNSET
Today’s modern woman doesn’t worship the sun like a disciple to a God. She knows the health benefits it can provide but in total moderation. So while she may flaunt some skin in her two piece bikini or halter top while traversing the globe, she’s better informed through the information she gets on the superhighway.
THE BACKPACKER CHIC
They say the world is a book and those who don’t travel read only but a page. With her horizons broadened with each new port of call, this world traveler has her finger on the pulse. From the ever-changing fashion styles of Europe to the latest fitness crazes in America, she will always stay down to earth with every new experience.
THE FASHION SELFIE
With the rise of social networks comes a brand new phenomenon. The self-portrait better known as a Selfie. A Selfie can strike anywhere. From the bathroom mirror to inside her car. These new iphoneographers snap away till the perfect shot is captured, manipulated for perfect skin tone, tweak for color and then posted. She always looks best from what she’s wearing to where she is.